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Samsung, Cielo team up to redefine retail advertising

Samsung and Cielo are partnering to combine Samsung’s VXT display technology and Cielo’s AI-drive platform to create AI-powered digital signage.

As part of the alliance, Cielo is introducing SmartSigns, a digital signage-as-a-service solution that leverages Samsung’s VXT technology to deliver ‘the right message to the right audience at the right time.’

By integrating CieloVision’s KYAI (Know Your Audience Intelligence) for real-time analytics and AI-driven advertising, businesses can gain powerful insights into consumer engagement, according to a press release.

«We’re thrilled to bring our SmartSigns vision to life with Samsung,» Imre Szenttornyay, CEO of Cielo, said in the release. «By combining Samsung’s leading-edge VXT platform with Cielo’s proprietary AI and analytics, we’re delivering a fully integrated solution that helps businesses meet modern consumer demands. Our mission is to make AI-driven insights accessible to every franchise operator, fueling growth and innovation across retail sectors.»

The Cielo SmartSigns Pro, starting at $199/month per display, includes an AI camera, VXT Pro license, AI task, marketing credit and CieloEssentials remote support. The plug-and-play simplifies deployment, management and support for digital signage ecosystems, requiring no upfront expenses.

«Samsung is proud to welcome Cielo to the DaaS partnership, enhancing the ecosystem with innovative tools for business growth and efficiency,» Alex Lee, executive vice president of visual display business at Samsung Electronics, said in the release. «Through this partnership, VXT users across industries like retail, hospitality and quick-service restaurants can access Cielo’s AI-driven solutions to effortlessly create and deploy industry-specific content, driving impactful engagement and streamlined operations.»

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