ТЕХНОЛОГИИ

LG plays digital transformation role at Boston Red Sox ballpark

Display Technology

Photo courtes of LG

May 16, 2025

LG has provided display solutions, including 11 digital signage displays, to Fenway Park, the home of the Boston Red Sox in Major League Baseball.

The deployment included a main videoboard and ribbon boards spanning more than 9,000 square feet, including a 1,850-square-foot ribbon board display measuring 71 feet wide by 26 feet meters high, according to a press release.

The installation also included a LED videoboard in center field, measuring 100 feet wide by 38 feet high and covering an area of almost 3,800 square feet.

LG’s commercial displays offer high luminance exceeding 7,000 nits, IP65-rated water and dust resistance, as well as flexible configurations — all tailored to the outdoor conditions of stadium environments.

«This collaboration will elevate the in-venue experience for our fans with cutting-edge technology while also expanding LG’s presence through dynamic activations that will engage Red Sox Nation all season long,» Troup Parkinson, chief marketing and partnerships officer for the Boston Red Sox, said in the release.

Earlier this year, LG partnered with AMB Sports and Entertainment to provide displays spanning over 1,500 square feet inside the perimeter of the Mercedes-Benz Stadium in Atlanta. LG’s commercial display innovations, including LG MAGNIT and indoor/outdoor LED signage, can also be found at Atomic Golf, a massive entertainment complex in Las Vegas.

«We are thrilled to be able to strengthen our partnerships with prestigious global sports franchises,» Park Hyoung-sei, president of the LG MS Company, said in the release. «We will continue to enhance the value of customer spaces and strive to provide differentiated media entertainment experiences.»

Вернуться в список