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Photo courtesy of Proto
May 2, 2025
Martin Kim, a South Korean store chain, has installed Proto hologram technology at five Matin Kim and Hago Haus locations.
The hologram models move and turn 360-degrees to show the outfits, according to a press release.
The hologram content was produced by Creative Mut, Proto’s exclusive partner in Korea.
Proto units have built in cameras, microphones, speakers and touch screens and include AI capabilities.
«We have introduced 3D holographic displays for the first time in the industry to provide a special experience to customers,» a Matin Kim official said in the release. «As a representative K-fashion player, we will continue to lead innovation to deliver interesting and fresh shopping joy to customers.»