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ICX Association announces finalists for Elevate Awards

The finalists for this year’s Elevate Awards feature innovators in kiosks, customer experience, omnichannel experience and more.

The Interactive Customer Experience Association hosts the Elevate Awards each year. Members of the association, along with other customer experience professionals and solution providers, are eager to network in person at the Interactive Customer Experience Summit. The summit will be held from June 1-3 in Columbus, Ohio.

The ICX Association will host its annual Elevate Awards on the opening night of the event. The ceremony will highlight some of the top customer and employee experiences. These experiences were submitted during the association’s call for nominations.

The 2022 awards featured a few new categories this year: Best Employee-Facing Experience, Best Omnichannel Interactive Customer Experience and Best Emerging Tech.

Judges carefully reviewed each of the submissions and have released the names of this year’s finalists:


Best kiosk/vending interactive customer experience

This category recognizes achievement in self-service kiosk or vending-based interactive customer experiences that create innovative and engaging brand experiences that solve a challenge or provide a new method of customer interaction and service.

  • Hudson Automated Specialty Retail (Duty-Free Americas) in partnership with Elo and Signifi: Smart Vending Retail Wall Solution

  • ParcelPending by Quadient: BOPIL Smart Locker Solution

Best mobile interactive customer experience

This category recognizes achievement in mobile platform-based interactive customer experiences that captivate, engage and help you serve customers while extending the brand’s presence into the most important devices in your customers’ lives.

  • Jersey Mike’s in partnership with World Wide Technology: The Corner Deli of The Future: Jersey Mike’s Customer-Centric Mobile App
  • Taziki’s: Mobile Ordering Experience

Best omnichannel interactive customer experience

This category recognizes omnichannel achievements in using interactive technologies to create a transcendent customer experience that captivates and engages customers across multiple channels, such as mobile, web and in-store.

  • HBO Max in partnership with AT&T, HUSH and SNA Displays: Orbit Retail Experience
  • Volvo in partnership with First Impression audiovisual: Volvo’s new automotive showroom experience

Best retail interactive customer experience

This category recognizes retail-specific achievement in using interactive technologies to create a transcendent brand experience that captivates and engages in the retail vertical.

  • Citizen Watch in partnership with Pac Team Group, Luminary Design Co. and LG Business Solutions: Augmented Reality-enabled LG Transparent OLED at New Citizen Watch Store in NYC
  • House of Rituals in partnership with First Impression and BrightSign: Interactive Talisman perfume collection

Best restaurant interactive customer experience

This category recognizes restaurant- or foodservice-specific achievement in using interactive technologies to create a transcendent brand experience that captivates and engages in the foodservice vertical, from concession stands to fast casuals and beyond.

  • Coates Group in partnership with brand like Hungry Jack’s: O4 Outdoor Digital Drive Thru Unit
  • Sodexo in partnership with Virtual Dining Concepts, AiFi, Yo Kai Express, Bite App and Kiwibot: Omni-Channel Digital Solutions for Campus Dining

Best travel/hospitality interactive customer experience

This category recognizes travel- and hospitality-specific achievement in using interactive technologies to create a transcendent customer experience that captivates and engages in the hospitality vertical.

  • Popmenu: Popmenu Max Delivers Next-Gen Hospitality for Restaurants
  • Dallas Fort Worth International Airport: Digital Gate Experience

Best digital signage interactive customer experience

This category recognizes achievement in screen-based customer experiences that elevate the customer experience in-store or in-venue, or extend the brand experience into the digital out-of-home environment.

  • Citizen Watch in partnership with Pac Team Group, Luminary Design Co. and LG Business Solutions: Augmented Reality-enabled LG Transparent OLED at New Citizen Watch Store in NYC
  • Canada Goose Footwear in partnership with iGotcha Media: Canada Goose Global Footwear Experience

Best employee-facing interactive experience

This category recognizes achievement in solutions aimed at employees and improving the workplace experience, whether it be through onboarding strategies, communication, training, recognition, engagement or interaction.

  • Punchh: Punchh Pickup (Curbside, Drive-Thru and At-Counter Pickup Solution) with employee-facing features
  • AT&T in partnership with DIRECTV and The Industrious: Aurora program for streamlined and interactive subscription offering

Best emerging tech in interactive customer experience

This category recognizes achievement in deploying emerging tech in interactive customer experiences.

  • Domino’s:Always-innovative Delivery Experiences
  • ConverseNow: AI-powered Omnichannel voice ordering technology (with Machine Learning capabilities)

Lyle Bunn Innovator of the Year award

This category recognizes individuals or companies that have contributed substantially to the field of interactive customer experience technology or to promoting the industry in a significant way. The award is named in honor of Lyle Bunn, a long-time consultant in the digital signage industry who passed away in 2018.

  • GuestCounts Hospitality in partnership with Wisetail: Lolavision for interactive staff engagement
  • Coca-Cola in partnership with TMI Agency and HYPERVSN: #Bestcokeever Interactive Activation Campaign

Attend the Interactive Customer Experience Summit to witness interactive experience technology and insights. Executives from consumer-facing brands may register with a discount code. Email Morgan Petty, ICX Association executive director at morganp@icxa.org, for information about attending, special offers or to join the Interactive Customer Experience Association.

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