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Barco set to bring visitors closer to the future at ISE 2022

Marking the 17th year since it became a founding member, Barco has announced confirmation of its plans to return to ISE 2022, with a dynamic and experiential 304m2 showcase on booth 3D400. Held for the first time at the Fira de Barcelona Gran Vía venue in Barcelona, ISE 2022 will set the stage for the Barco exhibit, debuting a range of cutting-edge solutions that promise to bring visitors closer to the future.

Building on its reputation as a pioneer in LED technology, Barco will offer visitors the chance to discover its very latest display innovation, with the exclusive launch of its flagship direct view LED platform. Setting a new standard in the design of LED video walls, this platform, with its first-in-class quality and extra security and services, offers a premium visualisation solution that is built to last.

Easy to install and maintain, it is designed for a reliable, seamless, and unmatched viewing experience in any lighting which makes it ideal for use in a whole host of applications, including control rooms, as well as corporate and broadcast environments.

Demonstrating its expertise in immersive experiences, Barco will also be creating its own spectacular projection mapping showcase, using its powerful UDX projectors and content from Dirty Monitor to bring a large-scale jewel to life on the booth.

Additionally, visitors to the booth will have the opportunity to immerse themselves in the future of hybrid meetings in the experiential, two-floor ClickShare Tower. The showcase is on course to be the first large-scale in-person demonstration of the ClickShare range, as well as the ClickShare App. Demonstrating the power of the ClickShare App and its PresentSense functionality, the ClickShare Tower will enable customers to discover, first-hand, a truly room agnostic solution that can deliver transformative “walk in and connect” meeting experiences.

The timing of the display will come at a pivotal moment in the ClickShare journey, marking the milestone of over one million ClickShare installations and the acquisition of over two million ClickShare app users.

Barco will also be participating in a number of ISE 2022 summits. As well as revealing insights into the future of the LED market and the role of its LED technologies for both the Digital Signage and Control Room Summits, the company will be sharing market predictions on the challenges and opportunities that lie ahead for hybrid working at the Smart Building Conference.

“We’re excited to be returning to ISE”, commented Inge Govaerts, Head of Corporate Communications at Barco. “With the change of venue, it feels like a new chapter for the industry, especially after such a tumultuous eighteen months. While we will be continuing to monitor the Covid-19 situation very closely, we believe that ISE 2022 presents a valuable opportunity, giving us the platform to launch our products and connect to a global audience.

“Although certainly challenging, the last couple of years have fostered unprecedented creativity, driving us to innovate at pace to support new trends that were accelerated by the advent of the pandemic. With the Barco ISE 2022 exhibit, we now have the chance to bring these new products together under one roof to show customers, old and new, the monumental technological progress made.

“Perfectly reflecting this year’s ISE theme about reimagining the future, our vast showcase is innovation-filled, bringing to life our vision of the potential of everything from offices and corporate spaces to operation centres and attractions. At ISE 2022, we hope to highlight meeting room and display innovations that can help everyone bridge the technology gap and successfully transition to a new era of more immersive and impactful interactions.”

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